I’ll HaveAfter Six
Side-business starter: ten questions to a plan. A working prototype of a UK subscription product. Answer ten questions about skills, evenings and interests; get a matched side business with a name, brand, one-page site, first offer and a dated 30-day plan, then a Monday coach. Pre-revenue: no customers, no reviews, no earnings claims.
Next Friday auction in
Draft price Preview, nothing for sale yet. Auction: Fridays, 2pm to 5pm UK time. Buy it now opens a note, not a checkout.
Open it up and have a poke around.
Everything that comes with After Six. The demos run on example data: nothing is saved, sent or posted.
What it is
A working prototype of a UK subscription product. Answer ten questions about skills, evenings and interests; get a matched side business with a name, brand, one-page site, first offer and a dated 30-day plan, then a Monday coach. Pre-revenue: no customers, no reviews, no earnings claims.
Draft price
Buy it now £4,250 · Friday auction from £3,250
The planned crew.
All 11 of them.
Straight from the startup’s bot plan. These bots are planned, not built: none is set up or running yet.
Chief of Staff
Ops crew
Runs the week. Collects every bot's output, keeps the approvals queue, writes the Monday owner digest, routes work and raises the alarm.
Planned, not set up yet
Kit Writer
Product crew
Writes each paying subscriber's name ideas, tagline, one-page site copy and first offer from the matched idea and their answers.
Planned, not set up yet
Monday Coach
Product crew
Sends each subscriber's weekly check-in, reads replies, moves the plan after a rubbish week, and points tax, law and employer questions to GOV.UK or Acas.
Planned, not set up yet
Library Keeper
Product crew
Keeps the 40-idea library, the Matcher rules and the tax and rules page true. Checks each idea's GOV.UK links, and re-checks rates every April.
Planned, not set up yet
Claims Guard
Trust crew
Checks every customer-facing line before it is shown or sent: no earnings forecasts (CAP Code 20.4 and 20.7), no regulated work without its GOV.UK rule, no testimonials that do not exist.
Planned, not set up yet
Support Desk
Trust crew
Triages the support inbox, answers how-to questions from the help docs, drafts refund and complaint replies, and logs data-protection requests.
Planned, not set up yetGrowth Writer
Growth crew
Drafts search articles, social posts and ad copy that sell the test, not the money. Everything goes through Claims Guard and then the owner.
Planned, not set up yet
Lifecycle Mailer
Growth crew
Runs the marketing emails to people who ticked the consent box: welcome series after a free reveal, trial reminders, annual-plan offer.
Planned, not set up yet
Analyst
Growth crew
Keeps the funnel numbers: visitors, reveals, paying, churn, CAC by channel, and the test-ad results. Proposes one experiment a fortnight.
Planned, not set up yet
Finance Clerk
Ops crew
Reconciles Stripe payouts, tracks every tool bill against budget, chases failed payments with Stripe's own retry emails, and watches the VAT threshold.
Planned, not set up yet
Site Watch
Ops crew
Keeps the product up: uptime checks, broken links, page weight, error logs, failed jobs, dependency updates (as pull requests).
Planned, not set up yetTwo ways
to make it yours.
Pay £4,250 any day, or bid from £3,250 in the Friday afternoon auction.
Buy it now
£4,250One fixed price. No waiting, no bidding. It's yours as soon as the handover is done.
Draft price Preview: opens a "nothing for sale yet" note, not a checkout.
Friday auction
from £3,250Next Friday auction in
Next one: Friday, 2pm to 5pm UK time. Preview No auction is running yet, so this counts down to when it would.
How the auction works
Bids open Friday at 2pm
Every startup that is listed goes up at 2pm UK time. It starts at the opening price shown on its card. You can watch without signing up.
Bid in steps until 5pm
Bids go up in fixed steps shown on the page. Whoever is top at the close wins. Can't wait? Buy it now any day of the week at the Buy it now price, while the startup is still listed.
The last inch decides it
A bid in the final 10 minutes adds a fresh 10 minutes to the clock: that’s the last inch. It ends only after 10 quiet minutes, so nobody wins by sniping.
Tip: ← and → flip between startups.