First Fitting
Websites for local businesses, made first, paid for if they fit. A try-on website studio: the bots build a free concept site for a local business, the owner shows it, and the business pays if it fits.
Next Friday auction in
Draft price Preview, nothing for sale yet. Auction: Fridays, 2pm to 5pm UK time. Buy it now opens a note, not a checkout.



Open it up and have a poke around.
Everything that comes with First Fitting. The demos run on example data: nothing is saved, sent or posted.
What it is
Preview-site outreach studio: builds a free 'try-on' website for a small business, then sells the finished site plus monthly care.
Draft price
Buy it now £2,250 · Friday auction from £1,750
What the startup charges its customers: £500 / £950 / £1,500 per site + £35 / £65 a month care (estimates).
Meet the crew.
All 11 of them.
Click a bot for its staff card: routine, hours and what it hands over. Set up and ready to switch on; none is running yet.
A day in the life.
Press play and watch the jobs run. An example day from the HQ: the jobs are real, the numbers in it are made up.
Press play, or space. Change the speed. Jump to a time.
About £44 a month.
That's the bill.
Straight from the business plan. Estimates, not quotes: check them before you buy.
| Each month Estimate | £ |
|---|---|
| Bots, hosting, tools and insurance (total) | £44 |
| Once a year | |
| Yearly fees (total) | £62 |
| Fixed costs a month (yearly ones not included) | £44 |
First 12 months, from the plan
| Estimate | Revenue | Profit |
|---|---|---|
| Low case | £5,712 | £5,122 |
| Base case | £18,423 | £17,833 |
| High case | £45,697 | £45,107 |
"–" means the plan doesn't give that figure. New business: no customers, no sales, no reviews. Service prices in the plan: £500 / £950 / £1,500 per site + £35 / £65 a month care (estimates)
Two ways
to make it yours.
Pay £2,250 any day, or bid from £1,750 in the Friday afternoon auction.
Buy it now
£2,250One fixed price. No waiting, no bidding. It's yours as soon as the handover is done.
Draft price Preview: opens a "nothing for sale yet" note, not a checkout.
Friday auction
from £1,750Next Friday auction in
Next one: Friday, 2pm to 5pm UK time. Preview No auction is running yet, so this counts down to when it would.
How the auction works
Bids open Friday at 2pm
Every startup that is listed goes up at 2pm UK time. It starts at the opening price shown on its card. You can watch without signing up.
Bid in steps until 5pm
Bids go up in fixed steps shown on the page. Whoever is top at the close wins. Can't wait? Buy it now any day of the week at the Buy it now price, while the startup is still listed.
The last inch decides it
A bid in the final 10 minutes adds a fresh 10 minutes to the clock: that’s the last inch. It ends only after 10 quiet minutes, so nobody wins by sniping.
Tip: ← and → flip between startups.